Lawrence Whittle, Non-Executive Advisor
Lawrence brings a wealth of international enterprise software and SaaS experience to Symbiosis Search with both start-up fast-growth vendors and major global players. He offers the Directors valued insight and guidance regarding the management and growth of the business.
For the past twenty years, Lawrence has successfully built and managed global software companies, ranging from pre-IPO start-ups to established international vendors. As a sales and marketing-focused SVP and General Manager, he has grown and managed the European or Global operations of publicly-traded Marcam Solutions (ERP for Process Industries – now Infor), publicly-traded Centra Software (eLearning / Web conferencing – now Saba), ProfitLogic (Price Optimization for Retail – now Oracle), Nomis Solutions (Price Optimization for Financial Services) and publically-traded Model N (Revenue Management software).
With Centra Software, Lawrence successfully launched operations outside of the USA and played a key part in the successful IPO in 2000. With ProfitLogic, he successfully launched operations in Europe and subsequently managed the integration of the European business into Oracle after the acquisition in 2005. Most recently, Lawrence grew global sales with Model N as Chief Sales and Marketing Officer and helped manage the company through its successful IPO in 2013.
Currently based in California, Lawrence is the SVP Sales & Business Development for Persado, a hyper-growth VC-backed pre-IPO SaaS vendor of Digital Marketing Analytics solutions.